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Reassessing the role of intermediaries in exports

Using Spanish firm-level data, this paper demonstrates that the previously reported large share of intermediaries in exports is significantly overstated because many classified as such are actually manufacturer-owned export arms or vertically integrated firms, with the true share of pure intermediaries falling by approximately 70% once these groups are excluded.

Original authors: Aitor Garmendia-Lazcano, Raúl Mínguez, Asier Minondo

Published 2026-06-18✓ Author reviewed
📖 4 min read☕ Coffee break read

Original authors: Aitor Garmendia-Lazcano, Raúl Mínguez, Asier Minondo

Original paper licensed under CC BY 4.0 (http://creativecommons.org/licenses/by/4.0/). This is an AI-generated explanation of the paper below. It is not written by the authors. For technical accuracy, refer to the original paper. Read full disclaimer

Imagine the global economy as a massive, bustling marketplace where countries sell goods to one another. For a long time, economists believed the market worked like this: Factories make things, but they are often too small or too inexperienced to sell directly to foreign buyers. So, they hire Middlemen (intermediaries) to do the heavy lifting. These middlemen buy the goods and ship them abroad, acting as the bridge between the maker and the world.

Previous studies suggested these middlemen were the stars of the show, handling about 26% of all the goods Spain sold to the world.

However, this paper argues that we've been looking at the wrong players. The researchers took a closer look at the "middlemen" and realized that many of them aren't actually independent middlemen at all. They are more like family members or franchise owners wearing a disguise.

Here is the simple breakdown of what they found:

1. The "Disguised" Players

The researchers discovered that many companies classified as "wholesalers" or "retailers" (the official middleman categories) are actually two very different things:

  • The "Family Arms" (Export Arms): These are companies owned entirely by a factory. Think of a chocolate factory that opens its own delivery truck division. The truck division sells chocolate, but it's not an independent middleman; it's just the factory's own sales team wearing a different hat. They do this to handle taxes, legal issues, or logistics, not because the factory is too weak to sell on its own.
  • The "Brand Bosses" (Vertically Integrated Firms): These are companies that design the product, make it, and sell it all under their own brand name. Think of a fashion brand like Mango. They might be registered as a "retailer," but they actually control the whole process from the sewing machine to the store shelf. They aren't selling someone else's product; they are selling their own.

2. The Great Unmasking

When the researchers peeled back the labels and removed these "Family Arms" and "Brand Bosses" from the list of middlemen, the numbers changed dramatically.

  • Before: Middlemen looked like they were responsible for 26% of Spain's exports.
  • After: Once the disguised players were removed, the "pure" middlemen (the ones who truly just buy and resell other people's goods) were only responsible for 7.7% of exports.

That is a 70% drop. It turns out the "middleman" category was mostly a mix of factory sales teams and brand owners, not the independent brokers economists thought they were.

3. The "Pure" Middlemen Are Different

The paper also found that the few "pure" middlemen left (the ones who truly just buy and resell) are quite different from the "disguised" ones:

  • Size: The "Family Arms" and "Brand Bosses" are huge companies with many employees and high value.
  • The Pure Middlemen: These are generally smaller, less valuable per employee, and export less money overall.

The Big Takeaway

Think of it like a sports team. Previously, we thought the "Middlemen" were the star players making up a huge chunk of the team's score. This paper says, "Wait a minute, many of those players are actually the team owner's kids or the coach's relatives."

Once you remove the owner's kids and the coach's relatives, the actual star players (the pure middlemen) are far fewer than we thought.

Why does this matter?
If you are a government trying to help the economy grow, you might have been thinking, "We need to help factories find better middlemen to sell their stuff." But this paper suggests that since "pure" middlemen aren't actually doing that much of the selling, maybe the better strategy is to help the factories themselves get better at selling directly. The "middleman" isn't the hero of the story as much as we used to believe.

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